What You’ll Discover in Siegfried Vogele Handbook of Direct Mail
This book is an introduction to direct marketing. It reflects the author’s own dialog method of direct communications Below is background information regarding sales correspondence… File Size: 21.01 Mb
Siegfried Vogele – Handbook of Direct Mail
This book is an introduction to direct marketing. It reflects the author’s own dialog method of Direct communications. The book provides background information about sales correspondence and covers practical applications, including designing envelopes and letters, and planning campaigns.
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