Theron Humphrey – This Wild Idea – Landing Commercial Work through Personal Projects
LESSONS
Class Trailer
Workshop Welcome
The Importance Of Studying Photographic History
Light, Composition, And Image Making
Assignment: Footwear Brand
Building A Relationship With Your Subject
The Importance Of A Personal Project
Theron’s Personal Project: This Wild Idea
Elements Of A Successful Personal Project
Reviewing Previous Work
Early Career Mistakes And How To Avoid Them
Pushing Through Creative Burn Out
Communicating With Brands
Insight And Approach To Commercial Work
Working With Talent On Commercial Shoots
Making The Best Of Bad Weather
Directing The Hero Shots
Talking Personal Projects With Ben Moon
Review Session 01
Review Session 02
CLASS DESCRIPTION
ABOUT THERON’S CLASS:
When Wildist’s Theron Humphrey set out to create a personal body of work, people started noticing. Now, Theron’s client roster includes Ford, Budweiser, Samsung, Land’s End, and Mercedes Benz — a career shaped by personal projects that gained serious traction.
YOU WILL LEARN HOW TO:
Create a personal project with key elements for visibility
Develop your portfolio and niche to attract clients
Discover how to transform your photography through personal projects and attract the clients you want to work with
Get a look into Theron’s creative process on a shoot
Concept and manage self-produced shoots for brands
Direct friends vs. professional talent to accomplish your vision
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